Extra Virgin Olive Oil: Myths, Labels and What's Really in the Bottle
Join us and discover how Olive oils differ, as they vary significantly in processing methods, flavor profiles, and quality grades.
Think your olive oil might not be real? Learn about adulterated olive oil often means cheap seed oils mixed with low-grade or stale olive oil, or oils mislabeled as extra virgin.
This talk is free, so no pre-booked tickets and runs for 45minutes, it is a case of arriving 15minutes before the class starts, it is first come first seated.
Sampling is included with this class.
“Cold extraction”, “cold press” “first press”, “pure”: you’ve seen them on the shelf, but what do they really mean?
Fernando Lozano Ruiz of Xauen Olive Oil comes from Jaén, Spain, the biggest Olive Oil producer in the world, where him and his family has olive groves.
In this 45-minute talk and tasting, he separates fact from marketing: what truly makes an oil extra virgin, what “olive oil” on a label really is, and whether you should cook with it. Taste a PDO Sierra Mágina Picual from his family’s cooperative, learn to recognise freshness and flaws, and leave knowing exactly what to look for in your next bottle. 👀 🫒
Some are top tier…
Some are just expensive… but not good
And yes… you CAN taste the difference.
Xauen Olive Oil is an independent importer of premium Spanish Extra Virgin Olive Oil, based in Bream, Forest of Dean, Gloucestershire.
- Origin: Sourced from Torres in the Sierra Mágina mountain range of Jaén, Spain—the world’s largest olive oil-producing region.
- Variety: 100% Picual extra virgin olive oil, carrying the Protected Designation of Origin (PDO) Sierra Mágina.
- Production: Made through traditional methods where olives go from tree to mill in under 24 hours at Cooperativa Santa Isabel.
- Founder Connection: Founded by Fernando, a member of the cooperative whose family olive trees contribute to the harvest, ensuring no blending or middlemen.
- Recognition: The oil used comes from award-winning stocks featured in the EVOOLEUM Top 10, the Michelin Guide Spain, and IberOleum.